Our company's journey began as event originators and producers of some of the most iconic endurance events in the San Francisco Bay Area. In addition to working with local events, we also provide event rentals and support services from Coast to Coast. We once spent a week parking 40,000 cars in a chaotic dusty parking lot at a weird hippy art & music festival. And we crushed it. So the answer to your question is - yes, we probably do that.


Event Origination: We founded, produce and market the Represent Running Series.  The four-event race series celebrates San Francisco, San Jose, Silicon Valley and the East Bay with an annual Run the Bay Challenge. Learn more...


Event Management: Soul Focus Sports has the privilege of working with some of the best events throughout the San Francisco Bay Area. We support organizations such as the Lucille Packard Foundation and San Francisco Giants to help them put on incredible events for their causes and communities. In total we've helped raise over $3.6 million for non-profits through affiliated events. Learn more...


Event Rentals: Soul Focus partnered with Silverback, Inc. to create Silverback Pacific and thus fulfill numerous production gaps in the Bay Area event landscape. Similar to Soul Focus, SBK Pacific specializes in large scale event production but with more focused expertise on operations management and equipment logistics. With trucks, trailers, staff, barricades, truss and decades of experience Silverback Pacific has made an immediate impact with clients such as Bay to Breakers, San Francisco Marathon, Ironman events, Rock N Roll Marathons and the Silicon Valley Turkey Trot. Learn more...

Let's Work Together

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